Survey on Consumption Behaviour of Energy Drink Among University Students: Example of Afyon Kocatepe University

Abstract

The main objective of this study is to investigate the consumption behaviour and consumption awareness of energy drink among university students. Data were collected from 750 students in Afyon Kocatepe University by questionnaire which is improved by writers of this article. Tests were done with SPSS end of the research. Chi-square tests were done in %95 confidence interval to determine the relation of consumption and awareness of energy drink among the university students with gender, age range, school which is graduated, monthly expense, smoking and use of alcohol, the most consumed beverage types, and degree of licence. According to search results, it was found that energy drink consumption behaviour did not change with regard to the different age. On the other hand, male college graduates compared to other types of high school, it was determined that 701 TL per month and over spenders in relation to the lower income groups consumed more energy drinks . In addition, it was found that the groups that use alcohol, smokers, coffee drinkers and undergraduate students were consumed much more energy drinks than the others. When the answers measured the energy drink consumption behaviour of the students participated in the survey were considered, it was concluded that the awareness of the energy drink consumption was not high enough.